Branca and culture

The fact of being entrepreneurs has always led Bernardino Branca and his descendants to constantly focus on the company, culture, its evolutions and needs.

Branca’s communication, sensitive to technological novelties and trends, has often turned into events and life experiences, going through the changes that occurred in Italy and all over the world. “Collezione Branca” is a historical path, from mid-nineteenth century to date, organized by the company in the Milan plant in Via Resegone, that shows a new interpretation of the several communication initiatives.

The other Branca’s commitments to culture are equally important: from the photographic exhibition for the Museo Teatrale alla Scala, to the recovery of the Tower of Parco Sempione in Milan (now Torre Branca), to the transformation of the plant in Saint Louis into a permanent exhibition area of modern art.